Real estate investors have many properties that they need to sell on a regular basis to keep their business humming along. Having a list of regular buyers is a great way to sell your properties when the time comes to finally flip them.
Developing a buyers list is very difficult for many in the real estate investing niche. They have a hard time finding regular buyers to purchase their properties, but this valuable list means being able to sell your property at the precise right time when it should be sold.
We recommend using social media to develop a buyers list of potential real estate prospects. There are literally billions of people on social media every day and many of them are interested in buying properties all over the country or the world.
Use these techniques to tap into social media and develop a real estate buyers list right away.
Technique #1: Facebook Ads
Believe it or not, Facebook Ads are one of the most effective ways to reach a highly targeted audience. In this case you’re trying to reach other real estate investors that are regularly looking to buy properties. An easy way to get into contact with these buyers is to create ads on Facebook and target the right audience so they can read your message.
Most important of all, you need to capture their name and contact information (example: email address, telephone number, etc.) so you can let them know about your properties whenever you have something new for sale.
So definitely begin running Facebook ads as soon as possible. The money you invest now will eventually pay big dividends in the future once you develop an active list of real estate buyers looking to purchase your properties.
Technique #2: Instagram Stories
Everybody loves a good story, right? It’s time to finally tap into the potential of Instagram and begin sharing your story with the world. Become an active participant on this website and make friends with other people looking to buy and sell real estate just like you.
Once you begin developing your presence on Instagram, you can start sharing stories showcasing your properties, telling people about your real estate investing journey, and so much more. And while you’re at it, share a way for your Instagram friends to give you their name, email address, and phone number so you can contact them about deals whenever they come up.
Technique #3: Use Hashtags to Make It Easy to Discover Your Brand
Last but not least, you need to begin using branded hashtags to make it easier for buyers to discover your brand. You can also create specific hashtags that people can search to find properties that you have for sale.
Even more important, when attempting to build a buyers list on social media, you can always give your social media followers the option to sign up to your mailing list. Create a contact form that they can find by searching for specific hashtags and grant them the ability to provide their name, email address, and phone number so you can contact them about properties at your leisure.
All in all, it’s easier than ever to build a buyers list than any time in history. Just follow the steps mentioned above and you’ll have no problem tapping into social media to collect the contact information of potential buyers looking to purchase your investment properties.